Unified Response – Live Event

As we documented a few weeks ago Mauve contributed a key role supplying print and design services for the 4 day unified response event played out in Kent and the wider surrounding areas last week. Using variable data programs and appropriate durable material Mauve designed and printed action cards for the participants to follow and for the emergency services to digest and to act upon accordingly. The instructions on the action cards ultimately shaped and told the story of the disaster as it unfolded, the starting point for the observers who analyse and evaluate the data thrown up from the exercise.


Being the largest cross agency event ever to be held in the UK the sheer scale of the site and the individuals involved was hard to comprehend and gave a great insight into how our emergency services operate highlighting things us from civvy street take for granted.

We were invited to attend on day 3 giving us the opportunity to watch the event unfold live – the photos do not really give justice to the intense environment the organisers had managed to create – about as close to a real life disaster as you are going to get we would suggest. Here are some of our shots from the day.

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